GSK use PSCo’s minty cool AV 27/04/2009 10:44:00 | Infinite Plasma
Leading pharmaceutical manufacturer, Glaxo Smith Kline (GSK), integrated a 4 x 3 formation Infinite Plasma at their 2008 global Go Conference.
Specialist live events consultancy, Atomic Tangerine Ltd, worked with Slice to specify the supporting AV products for three GSK brands Aquafresh, Breathe Right and Denture Expert.
The Aquafresh showcase area was divided into three zones, Connections, Expert and the Science Lab. The Tri Max zone featured a state of the art 4220R New Generation Infinite plasma wall in a 3 by 4 format, supported by three 50” and three 42” plasmas that were strategically placed around the Aquafresh area, reinforcing the key brand messages throughout.
